March - Spring Break 2025
Luxury Brand Management
Join Professors Scapparone and Moore on their 3 credit Luxury Brand Management program. This is an online course and travels to Milan, Italy over Spring Break 2025. Students will experience the luxury management styles, specifically marketing approaches of major brands in Europe.
Estimated Price of Program: TBD
PAYMENTS ARE NON-REFUNDABLE.
Students should apply to the Center for Italian Culture (CIC) Scholarship in Academic Works in October 2024. Students will find out if they received the scholarship and the amount before the first payment due date.
First payment due November TBD
Second payment due December TBD
Third payment due January TBD
*Price subject to change
|March||Depart from Boston to Milan, Italy|
|March||Walking tour of Milan, La Scala Museum|
|March||Lamborghini Museum, Walking tour of Bologna, Train back to Milan|
|March||Adapting Global Brands for the Italian Consumer–Panel Discussion, Armani Silos Museum|
|March||Italian Design: Food, Fashion, and Automotive—Company Visit, Brera Neighborhood Tour, Triennale di Milano Museum|
|March||Key industry Spotlight: Italian Luxury Goods, Fondazione Prada (Self-Guided)|
|March||The Silk Museum Tour, Ratti SPA Production Facilities and Outlet, Train back to Milan|
|March||Santa Maria delle Grazie Church and the Last Supper, Dimore Gallery, The Nilufar Gallery, and the Palazzo Morando Museum|
|March||Depart from Milan, Italy back to Boston|
The Office of International Education, Professor(s) Scapparone and Moore and the students of the Luxury Brand Management Program would like to thank the Center for Italian Culture for their generous support. Students planning to study abroad in Italy should apply to the Center for Italian Culture (CIC) Scholarship in October for Spring programs and January for Summer programs. As part of the scholarship, students are expected to present on their program in Italy when they return and attend a free CIC event on campus. See the latest program presentation.